Oculus Underwriters

Oculus provides insurance solutions for the small commercial market. We see insurance differently. Oculus combines data, analytics, technology, and underwriting expertise to deliver bespoke solutions for brokers and profit for their (re)insurers. Oculus’ experienced insurance professionals create expertly built products that benefit and protect consumer businesses.

Oculus wanted a futuristic portal style icon incorporated into their logo. The logo looks good as a single color option and also has a color gradient version. Combined with the simple and clean typeface that was selected, the client was extremely happy with the outcome.

Pro Ally

ProAlly is dedicated to ensuring that Allied Health practitioners can choose to continue their practice. Their focus is the removal of obstacles preventing these crucial members of our healthcare industry from providing care to their patients.

Their values are:

  • Bravery – Using the courage to face situations as they are – not as we want them to be
  • Rationality –Approaching problems with reason
  • Authenticity – Being true to ourselves and our values
  • Visionary – Looking ahead to the opportunities and obstacles in the future
  • Empathetic – Exercising a deliberate effort to understand others’ points of view

ProAlly wanted a logo that represented a shield but in an abstract fashion. We provided a few initial concepts, and after review, the client chose this almost finished design. After a few color adjustments, the client gave the final logo the green light, and we began the development of their website.

Wyvern Underwriters

Wyvern-logoWyvern Underwriters specializes in offering bespoke insurance solutions, complemented by a variety of flexible product options. Their commitment to superior customer service is underscored by a team of expert underwriters who collectively boast over 80 years of experience and in-depth product knowledge.

We used a rounded serif font to compliment the old-world Irish Wyvern dragon crest.

Capital Matrix

Capital_Matrix_logoCapital Matrix is a private, non-profit corporation licensed and regulated by the U.S. Small Business Administration to administer the SBA 504 loan program. They help business owners with real estate and equipment financing so they have the chance to grow and thrive.

Capital Matrix wanted a new logo and website after almost 40 years of using their past logo. I wanted to create a simple icon representing the large and small businesses they help. Through a process of sketching, I eventually settled on the three lines that represent an abstract 3d perspective of buildings. The client selected the green color as they wanted to move away from the gold and black colors.

It’s a happy little cereal

It’s art! It’s cereal! It’s both! If you remember the soothing voice of Bob Ross, then just add milk to this add listen to him talk as you eat. Okay, that’s not going to happen. But you can still enjoy some cereal inspired by the guy that inspired many artists. I know that some people think he was not that great and basically painted the same type of thing over and over, and I think those people are missing the point. The point was in the joy of painting, which Bob Ross often talked about. He also shared the basics of technique, brush types and how and why to use them.

And the fact that you can still get Bob Ross branded art supplies, books, instructional videos and yes, Chia pets and cereal, only speaks to the creativity and appeal of this artist.

Besides, it’s a happy looking little cereal, and it looks good in the bowl.

If you really want to grab a box (or two) here’s the link: bit.ly/2KMj4Tc

Insurers of Idaho website

I know, I know, it’s insurance. But hey, somebody’s got to do it, right? And if you need insurance wouldn’t you want to work with a company that looks out for you, finds you the best deal and does it at no cost to you? That’s what Insurers of Idaho does. They are an insurance broker that specializes in health care coverage for the state of Idaho, and they also specialize in helping you when it comes to dealing with insurance providers. We helped Insurers of Idaho create a cleaner, mobile responsive website that makes it easier for visitors to see what current insurance rates are for them, and to contact Insurers for a personalized health insurance quote. Check out the new site here.